Children’s Books

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Creator Lessons: What 47 Interviews Taught Me About Creativity, Writing, Publishing, and Building Meaningful Work

Over the years, I've interviewed authors, illustrators, publishers, literary agents, editors, and creators from a wide range of backgrounds. While their careers look different on the surface, many of the same lessons appeared again and again. Some have sold millions of books. Others built successful illustration careers. Some left stable jobs to pursue creative work. Others persevered through years of rejection before finding success. What follows is a collection of the most important lessons that emerged across these conversations. Each lesson is supported by interviews and articles that explore the idea in greater depth.

What Literary Agents Look For in Children’s Books: Insights from Adria Goetz

Literary agents occupy a unique position in the publishing industry. They evaluate thousands of submissions, identify promising talent, negotiate publishing deals, and help shape books that ultimately reach readers around the world. In this interview, literary agent Adria Goetz shares insights into querying, children's publishing, author platforms, book pitches, illustrator portfolios, and the qualities that help writers stand out in a highly competitive market. Whether you're pursuing traditional publishing or simply hoping to better understand the industry, her perspective offers a valuable behind-the-scenes look at how literary agents evaluate books and creative careers.

Brian P. Cleary on Writing, Publishing, Copywriting, and Selling 3 Million Books

What can writers learn from an author who has sold more than 3 million books, published over 50 titles, and spent four decades writing professionally? In this interview, bestselling children’s author, poet, speaker, and American Greetings Senior Editor Brian P. Cleary shares insights on writing concisely, copywriting, creativity, publishing, school visits, poetry, and the realities of making a living with words.

What Tara Lazar Taught Me About Writing Children’s Books, Creativity, and StoryStorm

Many aspiring authors dream of publishing a children's book. Far fewer build a sustainable writing life that lasts for years or even decades. In this interview, bestselling children's author and StoryStorm founder Tara Lazar shares lessons on creativity, idea generation, publishing, perseverance, and why writing is more than a hobby—it's a lifestyle. Whether you're an aspiring author, experienced writer, or creative professional, Tara's insights offer practical encouragement for building a long-term creative practice.

How Branding and Storytelling Help Writers Build Audience Trust

Great communication shapes everything—from marketing campaigns and brand messaging to books, websites, and social media posts. Few people have seen both sides of that equation as closely as author, illustrator, and communications professional Shay Fan. Having worked in branding, public relations, content strategy, and publishing, Shay has spent years studying how people connect with ideas, stories, and each other. In this interview, she shares lessons on communication, audience trust, branding, storytelling, publishing, and what creators can learn from both the corporate and creative worlds.

Dragon Masters Books in Order (Complete Series Guide)

After our oldest blew thru Magic Tree House Books, another great book series had to be found. And found fast! His reading appetite was voracious and as parents, we knew the time to find his next favorite book series might pass by quickly. Thanks to prolific author Tracey West, we were delighted to discover the Dragon Masters book series! If you're looking for a book series to captivate your young reader, this should be at the top of your list. Learn more about the books, author Tracey West, and see the books in order here before you buy.

The Bear and the Piano: Reading Activities, Themes, and Theme Song Resource

The Bear and the Piano by David Litchfield has become one of the most beloved modern picture books for children. The story combines music, friendship, ambition, and belonging in a way that resonates with both young readers and adults. While exploring resources related to the book, I had the opportunity to learn more about a unique project created by children's songwriter Annie Lynn—a theme song inspired by The Bear and the Piano. Along the way, I also discovered how music can strengthen reading engagement, comprehension, and memory for young children. If you're a parent, teacher, librarian, homeschool educator, or simply a fan of The Bear and the Piano, this guide explores the book, the music, and why combining stories with songs can create a richer reading experience.

Writing the Book You Wish Existed: Megan Lacera on Creativity, Publishing, and Original Ideas

Some of the best books begin with a simple realization: this book should exist, but it doesn't. That realization helped inspire Zombies Don't Eat Veggies!, a picture book created by author Megan Lacera and illustrator Jorge Lacera. What began as a fun story about a young zombie grew into something deeper—a story about identity, family, belonging, and embracing what makes us different. In this interview, Megan shares how the book came to life, what she's learned about publishing, how she collaborates with her husband as a creative team, and why some stories are worth pursuing even when success isn't guaranteed. Writers, illustrators, and creators alike will find valuable insight on developing original ideas, handling rejection, and creating the work they wish already existed.