social media

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November 7, 2022

Is Social Media Holding You Back?

Roadblocks are everywhere and social media is no exception. Many times good things and especially neutral things can become bad things. The average amount of time spent on social media in 2022 has grown to 2 hours and 27 minutes per day. Let's be honest with each other. How much of that time is productive? Yeah. My thoughts exactly. If we're not careful, social media can become a roadblock in life. Social media, while at it's core is just a tool, is powerful enough to affect our attitude and decisions, even going as far as becoming a trigger to addictive, compulsive, or dangerous behavior.

February 2, 2021

How Shay Fan Uses Branding and Communication to Connect With Readers

Author and illustrator Shay Fan has worked in branding, public relations, and content strategy for companies like Skype and YouTube while building her own career in children’s publishing. In this interview, Shay shares what marketers, writers, and creators can learn about communication, audience trust, branding, and storytelling from both the corporate and publishing worlds.

August 20, 2019

How to Grow Your X (formerly Twitter) Platform to 5,000 Followers

One of the largest hurdles for creatives in gaining exposure for their awesome work is building a social media platform. For the #WritingCommunity, other social media platforms pale in comparison to the support, encouragement, and advice given daily on Twitter. Starting at zero, many authors and illustrators struggle to find even a couple hundred followers, let alone 5,000. Here's an effective strategy I used to climb all the way up from zero to 5,000. It worked for me and will work for you.